The Engine of Rivalry

Rivalry is both generative and destructive. The key is knowing the difference — and the pivot point.

Ferruccio Lamborghini, former tractor manufacturer and founder of the legendary supercar maker.

“Rivalry exists at the very heart of human social relations.” — René Girard

The great social theorist René Girard realized that people are naturally inclined to desire what their neighbors possess — or even what their neighbors simply…